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The Digital Tipping Point: Opening the Door to Opportunity
“The digital tipping point: McKinsey Global Survey results” points out how far companies are from really exploiting digital opportunities. According to the report, less than 40 percent of executives say their companies have accountability measures in place and only 7...
Marketers Need to be Accountable
Marketers don’t need to be more creative. They need to be more accountable. That’s the title of a great article by Michael Schrage in the Harvard Business Review Blog Network. You can read it at https://blogs.hbr.org/2014/06/marketers-dont-need-to-be-more-creative/...
The Paradox of Business Intelligence: How to Prevent BI from Crippling Your Business
Strategy Management is a prerequisite to Business Intelligence. It’s the tool that prevents BI from getting out of control. And it’s pertinent to making BI work. Read on to see why.
Alignment – The One Question that Will Tell You if Your Team is Aligned
There is one simple question that you, or any business leader, can ask of any employee to find out if your team is truly aligned with your business goals. Walk up to anyone in the company and ask "what are you doing, today, to support our strategy?". If that person,...
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